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Help Desk Call Tracking Has Many Advantages

By Thoms Hodge

Whenever you call your credit card company or bank or even your pharmacy, the recording you hear is a segment of a leading operation that is called a help desk call tracking system. Their most extensive use is found in call centres, which are basically outsourced agencies in charge of communication and support for client companies. These systems are invaluable for this industry that thrives on providing solutions to customers from around the world, night and day.

At the simplest stage, help desk call tracking systems are used to take incoming calls, take down the nature and type of questions asked and correctly assign them to agents who speak to the customer. They are essential to a call centers operation as they have a very real consequence on their productiveness and total performance.

Software giants have been designing help desk call tracking software with progressively better and more advanced features. At an elementary level however, their job is to log and monitor incoming calls, connect with a voice agent and transfer calls between various departments within the call centre if the necessity arises. Some companies use high-end versions that can be tasked to provide basic technical assistance and customer support.

To fully understand the role of help desk call tracking systems, one must have an idea of the chain of events that happens when a call centre receives a call. The call is first logged and the nature of assistance sought is determined by a pre-set system of responses that require the customer to press relevant buttons on his phone. Once the nature of request is identified, the call is accorded a certain priority that determines who responds to it and how fast. The call is taken by a front-end voice agent who is trained to address a range of customer requests. However, if the agent fails to adequately satisfy the customer, a specialist is sent for. This back-end agent remains behind the scene, where he listens to recorded conversations and tries to devise solutions that are then relayed to the customer by front-end agents.

It must be obvious by now that an operation of this complexity would be impossible to handle without the use of a help desk call tracking systems. Apart from what is self evident, they also help maintain a detailed record of all calls that supervisors use to monitor efficiency in the workplace.

The volume of traffic that any of todays call centres handle is tremendous. The amount and nature of work taken care of by these systems would otherwise require thousands of man-hours, something that companies had to put in until these systems started becoming available. And it is not a question of volume alone, because these intelligent systems do their work without the errors that any manual operation is bound to involve.

Help desk call tracking systems also have other advantages. They are programmed to enable optimum response times and generate goodwill among customers. In situations where front-end agents are unable to satisfy customer requests, they determine how fast a specialist can deliver a solution. Besides monitoring the conversation in a call, they help set deadlines according to which customer solutions are conveyed.

On a general note, help desk call tracking systems come loaded with a host of features to give subscribers unique advantages. They are designed to minimise call response times and serve a vital function in maintaining and improving customer relationships. For corporations and businesses that depend on them, they perform a valuable function that helps the efficiency and profitability of an enterprise.

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